It has been estimated that that over a half BILLION local searches are done each month on google which is about 60-70% of the search market.  That would mean that almost a Billion searches are done each month online.

How many are for your service in your area?

There are tools to check the answer to that question but rather than analysis paralysis I would suggest that you get started NOW!

What is the minimum you should do?

• Have a good conversion optimized website
• Get your site to rank 1 or 2 for your main keywords
• Get ALL the possible local listings – Yelp, Google, Yahoo and Bing to start
• Get some PPC Ads going

That is the minimum to get you started.

Of course I suggest hiring a professional that you can trust.

There is so much that a good marketing funnel and follow up system of stacked marketing can do.

Don’t be cheap and trip over a dollar to pick up or save a dime.

Matt Prados

A lot of people are thinking that google local map is google local seo.

But the truth is you want to show up multiple times on the front page of any search engine multiple times for the keywords related to your business.

First you go for the low hanging fruit keyword.

Then you go for the next best and so on.

Many companies pay per click and have great budgets but neglect to spend on seo to be able to get that organic traffic for free for years to come.

I would guess that is part of the instant gratification society we live in.

But mostly due to ingnorance.

What does your seo budget look like?

Matt Prados

Here we are another year is passing by.

I hope that 2009 was a great year for you.

I was an incredible journey for me.

Many doors opened.

A few closed.

I enjoyed many old friends and made many new.

We helped hundreds of local businesses this year dominate the web.

And are gearing up to help 5x as many this year.

This year I am taking two books to heart:

1.  The Purple Cow by Seth Goden

2. The 4 hour work week by Tim Ferriss

2010 will be the year I make myself and my businesses be REMARKABLE.

2010 will be the year that I create my life style design.

If you haven’t read these two books I highly recommend them both and ASAP!

Happy New Year to ALL!

Be well and remember you should be…

Living the dream-

Matt Prados

I predict in less than 5 years print will be about dead.  Yes Dead gone just a thing of the past.

Hopefully all that junk mail will be gone as well.

And when reading this mag on your iphone you can copy and paste and post to facebook in just a few clicks…

Now how can you capitalize on this?

Happy Holidays!

Google recently hosted a webinar about video marketing for health care.

Hmmm…

Do you think that this is a massive movement that needs serious consideration from every small business owner?

Here are some highlights:

1.  77% of americans watched a video online last month

2.  The average US viewer watched 500 minutes (8+ hours) of video online

3.  The average video is just under 4 minutes

20% of YouTube’s Audience is 55+

The fastest Growing age bracket of viewers?

35-49… hmm that is a group with buying power?

More highlights to come soon.

Matt

Today many companies are trying to figure out how to use social media to expand their brand.

And most marketing agencies are telling these clueless companies to give stuff away for free.

While this may or may not be a good idea for most businesses it is a great time to be a consumer. (I would say that is really has to be looked at from a cost effective stand point.)

So if you have favorite brands, products or services check them out on Facebook and Twitter and see if they give away stuff for being their fan or follower.

In todays economy everybody wants something for free.  So go get yours!

I just got my son 20 free songs on itunes for being itunes’ fan!

I give away great marketing tips, idea and strategies so don’t forget to the social media buttons in the upper right here and follow me

Happy Holidays!

Matt Prados

the unemployable marketing junkie

But is it smart to use an old school company gone new school or should these local business find experts in these new forms of media…

Choose your friends wisely…

Matt Prados

Internet marketing demistified.

Not earth breaking a common sense.
Thanks,

Matt Prados